What is this new fangled thingimibob called responsiveness? Well to put it plainly, people are viewing websites on a much greater variety of devices than they used to. This means their experience of a website will be different depending on what device they are using. So, for instance, they might find that a website might be more difficult to read on a smart phone than on a high resolution laptop monitor.
This is where the idea of responsiveness comes in. A site can be coded to offer up a different viewing experience depending on what device is being used. So elements on the page can be shifted around, text can be resized, menus can be minimised (the ubiquitous ‘3 bars’ you may have come across on many mobile sites). Certain content can be hidden altogether if it is seen to be superfluous to a users experience.
A responsive layout can be incorporated when a site is being rebuilt. But it is also possible to adapt existing site layouts through clever use of stylesheets to make it more responsive.
An example of a recent doop site the uses a flexible ‘responsive’ layout is the recently launched Docklands Innovation website.
Why not talk to us to find out more.